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Commercial skills in professional services

Our commercial skills training courses will help you to learn and apply the high impact commercial skills to achieve the growth potential of your firm. Our professional services training covers a range of topics including business development, coaching skills, and client relationship management.

All courses are live virtual classrooms and can be delivered in-house.

Virtual commercial skills classrooms

Business development for practice firms - how to attract new clients and develop relationships 

Learn how to attract new clients and develop relationships with this professional services training course. Designed for small to medium sized practices who want to create new and additional opportunities to develop their businesses, contacts and networks.

Additional commercial skills training courses available for in-house delivery

For more information on how you can run any of the below commercial skills courses for your team or to find out how they can be tailored to your organisation, please email academy@icaew.com.

Coaching skills for partners

Learn how to inspire your people to take responsibility in a way that increases the morale and sustainability of your firm with this commercial skills training course.

Converting prospects to clients

A professional services sales training course to help you to earn more client work and improve the number of opportunities available to your firm through better understanding of potential client issues and possible solutions.

Generating more profits from existing clients

Build stronger and trusted client relationships, develop an advisory mind-set, have wider business conversations which will enable you to have more profitable outcomes.

Growing your pipeline

An introduction to sales and marketing tactics covering the essentials of defining target markets, understanding personal marketing, key selling messages, and pipeline management.

Pitch to win

Take steps to ensure that you stand out from the crowd and define what you can deliver to a client to ‘win’ pitches.

The rounded business advisor

Draw on a wider knowledge of the services available to your clients and be better at asking relevant questions to identify potential issues and possible solutions.