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Implementing generative AI for data-driven insights

Author: Data Analytics Community

Published: 18 Mar 2026

First-hand insight and guidance on the implementation of Gen AI.

Gen AI promises opportunities for organisations to streamline their workflows and gather more insights from their data. But as these tools and technologies become more accessible, what does the real development and implementation journey look like, and what should you consider along the way?

In this webinar, Craig Stirk, founder of Sarcul Consulting and Chief Innovation Officer at Sprift, will share his organisation’s journey in designing and implementing a personalised Gen AI tool with enhanced analytic capabilities powered by ChatGPT.

The session will begin with a live demo of the tool, providing attendees with a firsthand look at how the solution works in practice. Craig will then walk through the journey of defining the initial objectives, building a proof‑of‑concept, and tailoring the AI model for organisational needs. Attendees will also learn about the importance of constructing and refining the semantic layer and approaches to integrating the tool with internal data sources and structures.

In the second half of the webinar, Craig will reflect on key lessons learned throughout the process, highlighting what worked, what didn’t, and what he would approach differently. The session will also include an open Q&A, giving attendees the chance to explore their concerns with implementing Gen AI solutions within their own organisations.

First broadcast on 18 March 2026

Webinar resources

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CPD

This webinar could contribute to up to 1 hour of verifiable CPD, so long as you can demonstrate that the content is relevant to your role.

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