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Jordana Cropper, investment director at NorthEdge Capital

Witnessing the full private equity cycle from start to finish is Jordana Cropper’s short-term ambition

I studied accounting and finance at Lancaster University, and during that time I completed a summer internship programme at EY, which led to a job offer. In September 2011, I joined its transaction advisory services team in Manchester. Rather than audit, I worked in restructuring and trained as a chartered accountant.

The role was very interesting; it involved a lot of management interaction during the wind-down of a business. Although I was a bank appointee, there was a natural tension I had to navigate through. The hours were demanding – I had to be on call for difficult and at times stressful situations. If a business is going to run out of cash, you cannot hold off for a week – you don’t have the luxury of time.


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