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ICAEW Data Analytics Certificate: Management Pathway

Choose the Management pathway to better understand the business benefits of applying data analytics, learn how to develop an effective data analytics function within your organisation, and how to understand and use the outputs from your data analytics team to help inform strategic decision-making.

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Management pathway

Programme Benefits


Specifically tailored for senior finance leaders


Build an effective data analytics function


Understand data governance and data ethics


How to create a data driven culture in your organisation


How to apply data analytics to answer practical business questions


Learn how to interpret and challenge data analytics outputs


Visualisation and story-telling techniques to influence senior decision makers


20+ hours of flexible and immersive online learning


Final case study to put your learning into practice.

Management pathway demonstration

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Programme costs

ICAEW members and students

Management Pathway

£449 15% off full price with discount code (+VAT)

ICAEW members and students get 15% off when they enter the discount code at the Kaplan checkout


Management pathway

£529 (+VAT)
You will be taken to Kaplan's website to complete your purchase.

Module overview

This online course will explain the business benefits of applying data analytics, help you build an effective data analytics function and give you the skills to interpret and challenge team outputs so that they can be presented back to the business with maximum impact.

Evidence based decision making

In this unit you’ll look at the strategic business case for analytics, how and why data driven models can be used to improve decision making, data analytics concepts, where data analytics sits within the organisation, and the benefits of finance leaders owning or exerting their influence over analytics within the business.

Data strategy, governance & integrity

In this unit you’ll look at data strategy and the role that finance should play in formulating data strategy, data governance including ethics around the use of data, data security and reliability, and take a detailed look at data management, which covers the tools, processes, and architectures to achieve good data governance.

Exploratory data analysis

In this unit you’ll look at the principal attributes of datasets and the benefits of using exploratory data analysis to evaluate and graphically represent different business scenarios to provide sound scientific evidence to support decision making.

Forecasting and risk management

In this unit you’ll look at how a data driven approach to forecasting differs from traditional methods, and how predictive analytics enables you to forecast with greater accuracy and reliability. You’ll also look at the role of analytics in risk management, and how analytics can offer insights into the characteristics of anomalous journal entries, helping identify inappropriate accounting, control overrides, or inefficient processes.

Decision-making: influencing through visualisation

In this unit you’ll focus on presenting and communicating the results of data analytics to improve business decision making. Using narrative as well as visualisation techniques, we explain how to review data visualisations and enhance business communications to influence key decision makers.

Case study

You will assume a management role in a private equity firm that has used data analytics to evaluate whether a target company is a good investment. You will provide a business case for the analytics function, and understand and challenge the analytics outputs from your team in two key areas: forecasting and anomaly identification. You will also interpret a range of visualisations and select how to utilise the most effective visualisation to translate the outputs from the case study back into the original business problem, to aid decision making. Estimated learning time for the case study is 8 hours.

Analyst Pathway

If you’re looking to develop your hands-on data analytics skills, including basic Python programming, then the Analyst Pathway is more suited to you.

Find out more